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Tips for Marketing to People who Want to Road Trip

Have you as a Travel expert noticed the high increase in road trips?  With the virus still on the minds of many people, some have decided to take vacations that make them feel more secure.  Among this trend is road trips in an RV.  How can you as a Travel Consultant reach these people and help them to book a trip on the road? 



 Here are some ideas to help you book those who are using this form of travel.

  • Partner with a RV company that does rentals.  Come up with a game plan that would be advantageous to both you and the company that rent RVs.  Many people have relied on each other as business experts to pivot during these unusual times that we are living in.  Create packages that would include your fee and theirs and help each other get the word out.  Cross promoting on Social Media is a great avenue for marketing. 

  • Put your expertise into play and create out of the box road trip possibilities.  Create a road map to a destination that has activities planned out along the way that will keep your clients on their toes and planning their next road trip with you even before the first one is over.  Have a variety of ideas in mind.  There are several different scenarios of clients.  There may be couples, parents who have kids that need to be entertained, single friends on a trip, etc.  The more options you have the more potential there is for bookings. 


  • Share your ideas about renting RV’s and different destinations that you have in mind on your Social Media platforms.  People are always looking for new trends and tips on how and what other people are doing.  Make yourself an expert by staying up with what is happening in the world today.  Be specific and share photos of other clients who have done these trips previously and show others what fun can be had!

The world of travel is always fun and exciting.  However, with the fear of the virus still on our minds offering alternatives for “safer” travel appeals to many.  Keep your company in the game by making sure you are staying on the minds of those who are still traveling despite the virus.  With Road Trips becoming popular don’t miss out on booking clients who are looking for this form of travel.  Need help with your marketing?  Let us help!  Check out what we do here!

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